Here’s a valuable lesson in editing and proofreading for my public relations writing students. Nine product lots of Sudafed 24-hour, extended-release tablets are being recalled because of a typographical error in the directions section on the label.
Over 660,000 Sudafed packages are affected because the directions for use contain a double negative. The directions repeat the word “not,” so the directions incorrectly read, “do not not divide, crush, chew, or dissolve the tablet.”
So much for proofreading. Someone, or many people, missed this error, costing the company lots of money, time, and effort, plus adversely affecting the company’s image. It proves that even the smallest detail of any writing assignment matters.