More With Les (MWL) has just learned that my bff Robert J. Holland has decided against running for President of the United States in 2008. Holland cited increasing demand for his consulting services, greater need to spend quality time with his sons, Max and Sam, and in general, the desire to have a life.
Having made this important decision, Holland, a frequent contributor to MWL, will be free to continue his work in advancing the communication profession.
A source close to the situation said Holland could be a Great Communicator President. He could use the office to advance the cause of more effective organizational communication.
Seriously, it would be wonderful if someone who shares our passion for effective organizational communication could have the power of so high an office. What if we had a president who blogs? More and more company CEOs are blogging. Some are real and effective, others are ghostwritten by staffers, a complete no-no.
The good news is that CEOs and other senior leaders who value organizational communication may be finally growing in numbers. I have seen an evolution in the practice of organizational communication over the past few decades. Growing numbers of enlightened senior organizational leaders now realize that at the top of the list of their key publics/audiences is the organization’s own employees.
It has not always been that way. For too long, organizations followed more of a military style of top down leadership hierarchy, a command and control model. Economic downturns and resultant layoffs, constant scandals, and a general erosion of trust of authority and institutions has made a huge impact on organizational employee relations.
Fortunately, more and more senior leaders get it. That’s a good thing for professionals who practice organizational communication. Employee communication is a powerful strategic management tool. More and more senior leaders expect high levels of contribution and results from organizational communicators. This is revolutionary. And it has implications for us all, mainly in a need for continuing professional development, improving business knowledge, and developing a strategic mindset and practice.
I am happy Robert decided to stay in the private sector. His leadership is needed in helping keep this revolution going.